Category Archives: Useful Tips

Using Video to Promote Your Brand

Adding video to your website used to be time consuming and expensive. Now it’s simple and cost effective. Let’s look at some of the ways you can use video on your website to promote your brand. Our clients are providing the examples. Commercials AdWeek recently reported that online video is more effective than TV advertising. […]

Video Marketing in the Education Industry.

Online video has grown into a key element for the majority of Internet users. Today’s audience is looking for content that is not only informational, but also engaging. This reins true especially for the younger audience. A recent study, conducted by the National Research Center for College and University Admissions, found that 55% of prospective […]

Transcribed Content Creation – Build Links With Video Content.

This SEO technique is definitely on the grey side and could push your stance on “SEO ethics”. Odds are that you have subscribed to this newsletter because of my previous questionable posts such as building links with expired content and how to buy links and get away with it. Remember that my suggestions and tips […]

Three Reasons to Embrace Video Storytelling .

In the past few years, as owner of a video production company, I’ve noticed a real shift in what clients are requesting. A few years ago, it was mostly the typical sales pitch video. But, now clients want more. They’re looking for ways to connect with their audience, to use emotion, and to create a […]

Long awaited service for bloggers of all levels launching April 22nd, 2013

1. DO YOU NEED A GREAT BLOG? We are about to launch a new website called Blogican.com with services that a lot of people wanted forever. Do you have a great idea for a blog, but don’t have time or skills to creat one, so it looks top notch? Or, may be, you need to […]

The Ins and Outs of Video SEO in 2013.

Understanding how to optimize a video is going to be incredibly important for the remainder of the year. It is no secret that more and more consumers are turning to video as a way to educate themselves and learn more about certain products and services. Video helps make complicated topics easy to understand, and it […]

Does Your Website Have Video?

If Not, You Could Be Missing Out Many people wouldn’t think there is a link between SEO and videos on your website. In fact, the two are very much related. Especially with the popularity of YouTube, video is more important than ever in getting your message across. Search engine crawlers see multimedia elements on a […]

Your Need to Know Essentials: Video Marketing.

The effectiveness of video marketing Just how useful are videos in the grand scheme of things? Videos are pretty darn awesome when it comes to making things happen. Videos can be used to demonstrate something, communicate a message, share a sentiment, or to condense a concept that might otherwise be too much to handle into […]

How powerful is video seo?

You Can Get A Page 1 Google Ranking Easier Way back in 2007 Google launched Universal search on its site, which allowed results for images, news, local listing and video content to appear on Page 1 of its traditional search results. The videos coming into this search, more often than not, are YouTube videos. This […]

Tying Your PPC Campaigns To YouTube.

Purna Virji @punavirji heads search marketing for an e-commerce company. Why do we love YouTube? She plays a video of a news segment where a news guy is seeing a Texas rat snake and gets scared and jumps away. Everyone laughs, I scream (out loud…). There’s a myth that YouTube is a branding tool. Not […]