Video has already vastly transformed the social media marketing landscape, massively boosting engagement levels and helping brands connect with audiences in a variety of new and often meaningful ways. As bandwidths become greater, mobile internet data gets cheaper and video continues to spearhead the destruction of old fashioned interruptive marketing models, we will see brands […]

Facebook is rolling out a new feature intended to help you stand out from the social media crowd. Rather than using a static cover image for your law practice page, you can now add a short video. Pretty cool, right? Imagine how engaging it will be for visitors not only to see your face or […]

Video SEO 2017 may make or break some brands. Because video is the most highly consumed digital media, if your business has not yet introduced a video marketing campaign, you are falling behind. But producing videos is only the beginning. The next and quite possibly the most important step is optimizing that content for search […]

There is a lot of talk about how video will perform in 2017 and in the coming years. Video has taken enormous strides in the last few years, with dozens of impressive statistics that prove its massive influence on content across virtually every platform. Data shows that including video on a landing page increases conversion […]

In the digital marketing world, trends are constantly emerging. To stay competitive, brands need to stand out and adapt to evolving trends or else they risk falling behind and loosing the interest of their target audiences. My recommendation? Expand your marketing beyond image ads by incorporating video content. The rise of paid video ads is […]

On January 27th, 2017, Facebook announced a regional test of a new feature for its messenger app. This feature presents ads in the app’s homepage, previously ad-free, offering new ways for businesses to connect with mobile users. Given the magnitude of Facebook’s marketing and business outreach in this area, it seems clear that messenger will […]

Right now, online video marketing is the easiest, cheapest, and fastest way to attract traffic to your site. It is an absolute proven killer conversion creator and sales-getting machine. How to Do Online Video like an Expert The smartest marketers have already figured it out in expensive easy-to-do video marketing strategies and you’ll also hear […]

Contents: Chapter 1. Video Keyword Research. Chapter 2. Create Awesome Videos. Chapter 3. Video Optimization. Chapter 4. Channel Authority. Chapter 5. Ranking Videos in Google. Chapter 6. Video Promotion Strategies. This guide has everything you need to know about video SEO. So if you want to rank your videos on YouTube and Google, you’re in […]

Video continues to dominate content strategy in 2016, and video will account for 80 percent of all internet traffic by 2019. Videos can generate more backlinks than text-based content because users find them more interesting and engaging. In fact, more than half of marketers name video as the type of content with the highest ROI, […]