Normally, I might take a look back at 16 of the most read, shared, and talked-about Tubular Insights posts of 2016. But, this wasn’t a normal year. And I’m not even talking about global news, important issues, and sporting events like the US election, the Brexit referendum, climate change, fake news, the Rio Olympics, or […]

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The past year has seen a massive jump in the popularity of online video. Hardly any business can be conducted without the use of video content and online video platform of any type. In accordance to that, we’ve seen exponential growth in video content marketing, which has now become the chief tool for publishers to […]

While content is the main focus for creators, a growing concern for those that want to use music composed by someone else in their videos, has to be copyright. Generally, creators fall into one of three categories: those who understand copyrighted music issues, those who know just enough about copyright to avoid strikes on their […]

With an inbound marketing methodology, creative content always reigns supreme – it’s the glue that holds everything together, and the primary source of meaningful interest in a solid, targeted campaign. But, long gone are the days when a great website and a radio ad were all that you’d need to grab your prospects attention. Increasingly, […]

Google is serious about the interests of its users and it reflects in its business policy. Recently Google has acquired a company known as “FameBit“, which positions itself as an influencer marketing platform for businesses. It aims to promote branded content and promises excellent opportunities for YouTube publishers to market their content. As a creator […]

What is the point of creating video for your business if you don’t even know how effective it is or what video metrics to watch? You could be wasting money hand-over-fist if you create videos without knowing whether or not the ROI is worth it. I know. I’ve done it. Getting started, I knew that […]