There are a few words that I’d use to describe video marketing right now all at once: Essential. Dynamic. Oversaturated. Video marketing is important, because video is easily the best medium for dynamic storytelling, and more users than ever before want to see video more than anything else. Unfortunately, everyone knows this, and our environment […]
You’ve decided the type of video you’d like to create for your brand, or for your clients. You know it’s going to hit your marketing goals right out of the park. You have the perfect story in mind for this video, one that’ll reduce your audience to tears in under a minute on all the […]
It’s the little-image-format-that-could; despite being over 30 years old, animated GIFs continue to show up everywhere. The ability to pack a series of animated images into one single, simple file (giving you the potential to tell a story and/or present multiple messages) is something we collectively just can’t seem to quit. No matter how you […]
Do you know how many videos get viewed by Facebook monthly users? Well, there are over 8 billion videos viewed every day, which is equivalent to 100 million hours of videos. Is yours one of them? If not, imagine how much you’re missing out. Your competition is already taking advantage of the numbers. Additionally, Facebook […]
A website can be visited by hundreds or thousands of users each day. There’s typically a goal to funnel these visitors to the more profitable pages of a site. However, the pages that aren’t visited as frequently also need some love. One way to keep users engaged on these pages while also providing necessary information […]
We’re gonna give it to you straight: video marketing is a big deal. It’s engaging, it works on a variety of digital platforms, and it’s not as expensive as you might think. Plus, video marketing helps you take advantage of YouTube traffic. Did you know YouTube is the second-most-popular search engine in the world? We […]
If we combine written content and images, what do you think the chances of it being shared online over video are? Zero. That’s right, not only is video more likely to be shared over text and images, the chances of it happening are 1200%. We’re going to take you through what to do if you […]
We’ve come a long way since text-based posts and static images dominated social media. Now, it’s about video. And not just blurry graduation videos or 1 minute Buzzfeed Tasty videos – we’re talking about branded, goals-oriented videos. Out of the 84% of marketers who have published video content on Facebook, 85 percent found it to […]
At StoryMe, we believe moving your prospects through the marketing funnel is all about speaking to them with the right content at the right time. But, first things first: people need to know about your brand’s existence and business. This brand awareness is something you can only establish with great content: visually appealing content that shows who you […]
Brand videos are an outstanding medium that can be used to set yourself apart, tell your story, and connect with new customers. It’s kind of like the elevator pitch of online marketing, and the potential reach is exceptional. It’s easy to look at examples of exceptional brand videos and feel like they must have been […]